(i)Allquestions are compulsory. The marks allowed for each question are given at the same place
(ii)Write your name enrolment number, AI name, and subject on the top of the first page of the answer sheet.
1. Answer any one of the following questions in about 40-60 words.
(a) What do you understand by intrapersonal communication and Interpersonal communication? Write two differences between the two.
Answer- Intrapersonal communication refers to the internal dialogue or self-talk that occurs within an individual. It involves thoughts, reflections, and emotions a person has with themselves.
1. Interpersonal communication, on the other hand, involves the exchange of information, thoughts, and emotions between two or more people. It's the teraction and conversation that takes place between individuals. Two key differences are:
2. Intrapersonal communication is internal and self-directed, while interpersonal communication involves interaction with others. Intrapersonal communication focuses on self-reflection, while interpersonal communication centers on interaction with others to convey ideas, feelings, or information.
(b) Write Short note on the present Scenario of Advertising in India
Answer- In India, advertising has evolved with digital technology and social media gaining prominence. Brands use online platforms for targeted advertising, and influencers play a significant role in product promotion. Traditional media like TV and print still hold sway, but digital marketing is growing rapidly. Advertisers focus on cultural diversity and local languages to connect with a diverse audience, making India a dynamic advertising market.
2. Answer any one of the following questions in about 40-60 words.
(a) What are the two major differences between the Print Media and the electronic media? Explain.
Answer-Print media and electronic media differ in several ways. First, print media includes newspapers, magazines, and brochures, while electronic media encompasses TV, radio, and the internet. Second, print media offers tangible content for reading, while electronic media provides dynamic audiovisual content. These differences impact the way information is consumed, making print media more static and electronic media more interactive and engaging.
(b) Describe the two qualities required to be a radio produce with example.
Answer- Two essential qualities for a radio producer are creativity and attention to detail. Creativity is important for developing engaging content, including show concepts, scripts, and sound effects. Attention to detail ensures that the production runs smoothly, with precise timing, clear sound quality, and error-free broadcasts. For example, a radio producer might create an imaginative radio drama and meticulously oversee its production to ensure a polished final product.
3. Answer any one of the following questions in about 40-60 words
(a) What do you understand by ‘Public Relation tools’? Prepare an attractive report of an exhibition being organized in your locality.
Answer-"Public Relation tools" refer to various strategies and techniques used to manage and maintain a positive image and communication with the public Regarding an exhibition report, you can mention details like the event's name, date, venue, key highlights, participating exhibitors, visitor turnout, and any unique or noteworthy exhibits. Include quotes from exhibitors or visitors to provide a well-rounded perspective on the exhibition's success and significance.
(b) Mention the characteristics of New Media and its limitations. On the issue of Pollution write a blog for a website.
Answer- New Media Characteristics: New media includes digital and online platforms that offer interactivity, instant communication, and global reach. It allows user-generated content and personalized experiences.
Limitations: New media can lead to privacy concerns, misinformation, and digital addiction. It may exclude individuals with limited access to technology. On Pollution:
Title: "Tackling Pollution: Our Responsibility" Pollution is a growing concern that affects us all. In this blog, we explore the various types of pollution and the steps we can take to combat this pressing issue. From reducing single-use plastics to supporting renewable energy, each one of us can make a difference in preserving our planet for future generations. Let's join hands to create a cleaner, healthier world!
4. Answer any one of the following questions in about 100-150 words.
(a) Describe the various forms of Advertisement. Keeping in mind the Institutional Advertisement, write tagline for National Institute of open schooling
Answer- Advertising takes many forms, including product advertising, service advertising, classified advertising, and institutional advertising. Institutional advertising promotes the image, reputation, or philosophy of an organization or institution For the National Institute of Open Schooling (NIOS), atagline could emphasize their role in education accessibility and inclusivity: "NIOS: Bridging Education Gaps, Unlocking Opportunities."
This tagline highlights NIOS's mission to provide flexible and inclusive education, enabling people of all backgrounds to access quality learning and pursue their dreams. It reflects their commitment to breaking barriers in education and creating opportunities for a diverse range of learners.
NIOS is known for its open and distance learning programs, making education accessible to a wide audience. The tagline reinforces the idea that NIOS opens doors to education and personal growth, aligning with the institution's institutional advertising goals.
(b) Describe the role and functions of Television as popular mass medium. Describe briefly about any Educational programme that you have watched recently.
Answer- Television plays a significant role as a popular mass medium in today's world. Its functions encompass informing, entertaining, and educating the masses. Here's a brief description of its roles and functions:
Information Dissemination: Television serves as a primary source of news, keeping the public informed about local and global events. It offers live coverage, breaking news, and in-depth analysis, making it an essential tool for staying updated.
Entertainment: TV provides a wide array of entertainment, from dramas, sitcoms, reality shows, and sports events to cater to diverse audience preferences. It serves as a means of relaxation and enjoyment for people of all ages.
Education: Television offers educational programming that can benefit viewers of all ages. Documentaries, science shows, historical programs, and children's educational content contribute to knowledge dissemination.
I recently watched an educational program called "Planet Earth II." It's a remarkable nature documentary series that explores the diverse ecosystems and wildlife found on our planet. The program not only provides breathtaking visuals but also educates viewers about the importance of preserving our natural world.
5. Answer any one of the following questions in about 100-150 words
(a) Define Traditional Media. Identify the difference between traditional and electronicmedia. Prepare an announcement to promote Girl Child Education.
Answer- Traditional Media refers to established forms of communication and information distribution that existed before the advent of digital technology. This includes print media like newspapers and magazines, as well as broadcast media such as television and radio. Traditional media typically rely on physical copies or airwaves to reach their audience.
Differences between Traditional and Electronic Media:
Format: Traditional media use physical formats, while electronic media are digital and online. Traditional media rely on printed materials or broadcast signals, whereas electronic media use websites, social media, and streaming platforms
Interactivity: Electronic media allow for real-time interactivity and feedback from the audience through comments, likes, and shares, while traditional media provide limited or delayed interaction.
Announcement to Promote Girl Child Education
Title: "Empowering Our Future: Educate a Girl Today!"
We believe that every child, regardless of their gender, deserves access to quality education. Join us in our mission to promote girl child education. Education mpowers girls, transforms communities, and shapes a brighter future for all.
(b) Define the term ‘Photography’. Write the difference between Film and Digital Photography. Paste two photographs published in any magazine or newspaper showing wide and narrows angel view.
Answer- Photography is the art and science of capturing light to create images, typically using a camera. It involves recording and preserving moments, scenes, and subjects through the use of a camera's lens and light-sensitive medium (film or digital sensor).
Difference between Film and Digital Photography:
1. Medium: Film photography uses light-sensitive film to capture images, while digital photography uses electronic sensors to record images.
2. Workflow: In film photography, you need to develop and print the film to view the images, which is a time-consuming and chemical-intensive process. Digital photography allows for instant viewing and editing of images on a digital screen.
Unfortunately, I cannot paste or display photographs as requested, as I can only provide text-based information. To view wide and narrow-angle photographs, you can search for images in magazines, newspapers, or online platforms related to photography, or visit a local library for photography publications.
6. Prepare any one project out of the given below:
(a) Collect and paste 20 photographs on any Natural Disaster published in various Newspapers and Magazines. Prepare a photo feature with a suitable caption and write a report on it.
Answer-I'm sorry for any confusion, but I'm not able to collect or paste photographs as requested. However, I can provide you with some guidance on how to create a photo feature and report on a natural disaster using publicly available images.
Photo Feature: "Nature's Fury Unleashed"
Report: In recent years, our planet has been witness to theunforgiving power of natural disasters. These images capture the aftermath of various calamities that have shaken the world.The first photo depicts the ferocious wildfires that have
swept through California, leaving a trail of destruction and heartache. The second image shows the devastation caused by a powerful hurricane along the Gulf Coast, with homes and infrastructure in ruins. Moving to the Midwest, the third photo illustrates the chao and destruction unleashed by a tornado. It's a stark reminder of the unpredictability of nature. In contrast, the fourth image portrays a city reeling from the impact of a powerful earthquake, as buildings crumble and
lives are forever altered.Finally, the last picture captures the relentless force of
floodwaters inundating homes and roads, forcing people to confront the overpowering might of water. These photos remind us of the need to prepare and respond to the ever-present threats posed by natural disasters, to protect lives,
property, and our environment.
(b) Describe any six problems of your locality. Select and write a News Story on the most burning issue among them. Hints for report writing:
· Prepare a questionnaire
· Discuss with at least 5 locals on the basis of questionnaire and write their statements in the report.
· Interview any Public Representative.
1. Answer- Six Problems in My Locality:
2. Traffic Congestio
3. Lack of Clean Drinking Water
4. Garbage Disposal Issues
5. Poor Sanitation Facilities
6. Insufficient Street Lighting
7. Inadequate Healthcare Services
News Story: "Traffic Chaos Grips Local Residents, Urgent Action Needed"
Headline: Traffic Chaos Grips Local Residents, Urgent Action Needed
Subheadline: Increasing congestion and accidents on local roads pose serious challenges for the community. [Your City], [Date] - The residents of [Your Locality] are
facing a mounting issue of traffic congestion that is causing daily hardships and raising safety concerns. This problem has been escalating, affecting the lives of the local populace in multiple ways. Statements from Locals: To understand the severity of the issue, we conducted interviews with five locals in the area. Here are their
1. [Local Resident 1]: "The traffic here has become unbearable. It takes ages to reach our workplaces or schools. Accidents are common, and it's only a matter of time before a major mishap occurs."
2. [Local Resident 2]: "The roads are not wide enough to accommodate the increasing number of vehicles. It's a nightmare during rush hours, and the pollution levels are a health hazard."
3. [Local Resident 3]: "We have been complaining to local authorities for years, but nothing has been done to alleviate the situation. It's frustrating."
4. [Local Resident 4]: "Children and the elderly are particularly vulnerable. There have been cases of school children getting injured due to reckless driving."
5. [Local Resident 5]: "The noise and air pollution are taking a toll on our well-being. We need immediate relief from this never-ending gridlock."
Public Representative's Interview:
In an interview with [Name of the Public Representative], they acknowledged the gravity of the situation. They mentioned, "Traffic congestion is indeed a significant concern. We have submitted proposals for road widening and traffic management, but the process is slow due to budgetary constraints. We are committed to finding solutions as soon as possible." The local residents of [Your Locality] are eagerly awaiting relief from the traffic woes. They hope that the authorities will expedite the measures needed to address this pressing issue and ensure the safety and well-being of the community.